Marketing Manager

Reports to: Executive Director

Status: Full-Time / Location: must be based in Boulder/Denver Colorado; majority of duties done remotely

Position Summary

Ars Nova Singers seeks a creative, relationship-driven Marketing Manager to expand and strengthen the organization’s public presence and amplify the mission of Ars Nova through inspired storytelling and digital strategy. This role is both strategic and hands-on, combining communications leadership with marketing prowess.

As a key member of the organization’s leadership team, the Marketing Manager serves as one of the primary public voices of Ars Nova Singers through marketing efforts—helping communicate the ensemble’s artistic vision, educational impact, and cultural relevance to audiences, supporters, and the broader community.

This description outlines the primary responsibilities of the position but is not exhaustive. Duties may evolve over time in response to organizational needs and the strengths of the person hired.

Primary Activities & Responsibilities

Digital Presence & Brand Storytelling

• Lead the development and maintenance of Ars Nova Singers’ online presence, including a major revamp of our website, arsnovasingers.org
• Ensure the website is current, engaging, visually compelling, and aligned with the organization’s artistic identity
• Improve website ticketing – oversight and operation
• Develop messaging and content with input from Artistic Director and Executive Director that reflects Ars Nova’s values, programs, and artistic excellence
• Develop marketing materials of unique offerings

Email Outreach & Patron Communication

• Coordinate and manage email communications to patrons, donors, and prospective ticket buyers
• Plan and execute campaigns around concerts, fundraising, education initiatives, and special announcements, including press releases
• Maintain audience mailing lists and implement best practices for segmentation, targeting, and engagement

Digital Campaigns, Advertising, & Social Media

• Coordinate campaigns of digital advertising (Google, Meta, etc.) and social media promotion, including Spotify, YouTube and SMS utilization
• Collaborate with designers, photographers, and video creators as needed
• Manage Ars Nova’s social platforms with a consistent voice that is inviting, mission-driven, and artistically distinctive
• Track and evaluate campaign performance/ROI; adjust strategy based on results

Stakeholder & Community Relationship Building

• Support the Executive Director in strengthening Ars Nova’s visibility within the broader cultural community
• Develop sponsorship strategy and marketing in collaboration with the Artistic Director and the Executive Director
• Oversee newspaper, radio, and external advertising including pay to play opportunities
• Develop marketing strategy to expand brand followership to local communities, national and international audiences

Collaboration & Organizational Leadership

• Work closely with the Executive Director, Artistic Director, Board leadership, and staff to align communications with organizational priorities
• Serve as a key representative of Ars Nova’s mission at events, performances, and public-facing engagements
• Manage marketing budget, provide oversight
• Support the development of promotional materials and audience-facing messaging across platforms

Desired Qualifications

• Bachelor’s Degree
• Demonstrated experience in communications and marketing—especially in arts or nonprofit settings
• Strong writing and storytelling skills, with an ability to communicate both warmth and artistic sophistication
• Experience managing websites and coordinating redesigns (WordPress or similar platforms preferred)
• Familiarity with email platforms (Mailchimp, Constant Contact, etc.) and digital campaign strategy
• Confidence working with social media platforms, digital ads, and content planning tools
• Passion for choral music, arts education, and the mission of Ars Nova Singers

Core Competencies

• Creative leadership and strategic thinking
• Project management and deadline reliability
• Strong aesthetic judgment and brand sensibility
• Ability to balance artistic vision with practical outcomes
• Ability to research relevant new platforms, leading practices, emerging techniques

To Apply: submit resume, cover letter, portfolio or writing samples to kimberly@arsnovasingers.org

Desired start date: May 15