Social Media Intern
Butterfly Pavilion
Social Media Intern Spring 2025
Title: Social Media Intern
Supervisor: Marketing and Communications Coordinator
Internship Timeframe: Tuesday, January 7, 2025 – Friday, May 30, 2025
About Butterfly Pavilion:
At Butterfly Pavilion, we transform the way people think about invertebrates. These small but mighty animals that surround us are so much more than people think. They are everywhere because everything depends on them. They are the hidden heroes of the animal kingdom. As the leader in invertebrate research, education, and conservation, Butterfly Pavilion works to foster an appreciation of these critical animals by educating the public about the need to protect and care for threatened habitats globally, while conducting research for solutions in invertebrate conservation. Whether it is providing unique, hands-on learning experiences in our exhibits and educational programs, conducting new research that sets the standard for zoos across the country or building innovative solutions for species and habitat conservation in countries around the world, Butterfly Pavilion is leading the way in ensuring invertebrates are protected for the future.
Looking forward, we are committed to providing the most enriching experience for our audience, being recognized as a scientific authority, and being a leading educational resource on invertebrates.
Our Core Values are a large part of who we are as an organization:
- Make Science Cool
- Love What You Do
- Go Above and Beyond
- Lead Change
- Know Your Stuff
- Be Positive
- Welcome All
These aren’t just words, but words to live by here at Butterfly Pavilion.
Commitment:
- 12-16 hours per week for the duration of the internship. The weekly schedule is flexible to accommodate class and work schedules.
- Must be available for orientation on January 7th, 2025
- Must be available for final presentation of project on May 21st, 2025
Stipend: Unpaid; school credit can be earned for this internship in most cases.
Position Summary:
The Social Media Internship at Butterfly Pavilion is an opportunity to develop real-world skills in social media planning and execution, creative and trending content development, and project management at a nonprofit achieving global impact in invertebrate research, conservation, and education. The intern will be responsible for developing content for social media to engage users and create a relationship between the community and Butterfly Pavilion’s mission. They will also be responsible for planning content calendars, drafting compelling captions, and assisting the marketing team with other social campaigns. The intern will have the opportunity to collaborate with individuals in multiple departments to achieve project goals.
Upon orientation completion, the Social Media Intern will work with their supervisor to develop a work plan and project outline. Interns are required to develop a term project and presentation. Additional information for this project will be provided upon starting.
Essential Functions & Responsibilities:
- Develop visual and written content to promote animals, exhibits, upcoming public events and programs, and other initiatives on our main social channels – Facebook, Instagram, TikTok, LinkedIn, and YouTube
- Work closely with the marketing department, film, edit and implement videos to meet specific project goals
- Monitor and report on social media performance and make recommendations to expand reach, engagement, and user satisfaction
- Assist in developing content as needed for promotional posters, brochures, blog posts and advertisements
- Monitor Butterfly Pavilion in the news, along with current events of relevance to our work
- Meet deadlines and expectations to complete a project over the duration of the internship. Professionally present this project to Butterfly Pavilion team members at the end of the internship.
- Other duties as assigned
Key Skills Learned:
- Experience in developing and implementing creative social media content high-quality plans
- Technical skill in shooting and editing videos for social media and other marketing platforms
- Understanding of content development for various platforms and audiences
- Increased knowledge of marketing applications and technology
- Skills in professional communication, collaboration, and project management
- Knowledge of the invertebrates we care for as well as the varying projects and events we conduct to run a world class non-profit organization
Qualifications:
- Creative mindset
- Driven, proactive, and resourceful team member
- Efficiency in project and time management
- Attention to Detail
- Preference given if currently pursuing/completed a Bachelor’s degree in Marketing, Communications, Journalism, Advertising, or related subject
- Basic knowledge of video editing using smart phone applications and/or any of these desktop applications preferred (iMovie, Premiere Pro, Final Cut Pro)
- Excellent writing and proofreading skills and familiarity with social media platforms
- Professional, inclusive and open communicator able to work, and solve problems, independently and on a team
- Excellent communication skills
- Experience with taking photos and videos on a smartphone or camera
- Proficiency in Adobe Illustrator, InDesign and/or Photoshop a plus, but not required
- Knowledge of animals and insects is a plus, but not required
Competencies:
- Strong writing skills
- Strong research skills
- Responsible and accountable
- Project/Time Management and Efficiency
- Teamwork and Cooperation
- Follow Through
- Attention to Detail
- Flexibility/Adaptability
- Coachability/Willingness to learn
Additional Requirements:
- Equipment: Must have access to personal laptop or computer with internet connection
- Must be available for orientation on January 7th, 2025
- Must be available for final presentation of project on May 21st, 2025
- Must have reliable transportation to and from both Butterfly Pavilion and the offsite office
- Applicants must be at least 18 years of age
Work Environment / Physical Requirements:
While performing the responsibilities of this position, the following work environment characteristics are representative of the environment the position will encounter. Reasonable accommodations may be made to enable people with disabilities to perform the essential functions of this position.
- At Butterfly Pavilion, the team member is occasionally exposed to moderate to loud environmental noise for extended periods of time. While performing the responsibilities of this position, the team member is required to talk and hear. The team member is often required to sit and stand, use their hands and fingers, to handle/feel/grasp. The team member is occasionally required to reach with arms and hands, climb or balance, and to stoop, kneel, crouch or crawl. Vision abilities required by this job include close vision. The team member should be able to lift, carry and items up to 50 lbs.
Deadline for application: Open until filled.
How to Apply:
Butterfly Pavilion encourages people of all backgrounds to apply for open positions and does not discriminate on the basis of race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, amnesty, or veteran status.
Fill out the form to the right and click “Apply for this Position” to start the application process. Must submit a cover letter and resume. Please no phone calls or walk-ins.
Note: An offer is contingent upon passing of a criminal background check.
For more information, or to apply now, you must go to the website below. Please DO NOT email your resume to us as we only accept applications through our website.
https://butterflies.applicantpro.com/jobs/3563458-21049.html
Compensation: Unpaid Internship